A Quick Verdict on Fossil Watches Fossil is best known for creating stylish, affordable watches that appeal to fashion-conscious buyers. While it’s not considered a luxury or high-end horology brand, it delivers solid design, accessible pricing, and a wide variety of styles. Fossil watches are ideal for those looking for a trendy accessory rather than a heritage t.mes piece built for generations of use. The History and Reputation of Fossil Founded in 1984, Fossil carved its niche in the watch